Development summary Visual art, visual identity, written analysis, writing content, building information webpage
A diverse differences project on the Plus Value Awareness Website. It provides bitesize information and guidance against bullying. Unlike similar projects on the same awareness website, the "Think Twice" project intends to present the information in a user-friendly way. Creative The visual design for the project is presented with a group of colour-coded icons. Each icon represents a particular issue on bullying.
As well as a project displayed online a family of status templates are created for Plus Value Awareness social media channels
Overall the project is a starting point to discourage bullying and the issues on how it can affect a person with hidden differences.
Visit the project "Think Twice" on the plus value awareness website.
Plus Value Awareness The Plus Value awareness initiative is a family of projects, information & campaigns about challenges understanding and awareness for people with invisible difficulties, to see a more human rather than medical aspects and to promote and to educate a better sense of value. Eventually to develop this awareness initiative to provide in the future potential services, products and social mission activities as part of the umbrella identity Aware+Vision
The words hidden differences are describing independent people which live with specific neurological difficulties or Anxiety which is not noticed. This is associated with moderate or mild psychological and learning-related conditions. (including a mild form of autism through to Dyslexia, Dyspraxia, ADHD & Social Anxiety).
So far Plus Value Awareness has supported around 20 events within 12 months. Supported events including International Women's Day, World Autism Day, Autism Awareness Month, Mental Health Awareness Week, Neurodiversity Celebration Week, Loneliness Awareness Week, World Day for Cultural Diversity, ADHD Awareness Month, Dyslexia Awareness Weeks, Dyspraxia Awareness Month, Hate Crime Awareness Week, Black History Month, Invisible Disabilities Week, Anti-Bullying Awareness Week, Give Us a Break Campaign, International Day of Happiness, International Day of Disabilities, World Human Rights Day.
Keith Mckenzie With a background in Art & Design (including Graphic Design & Digital art) and a participant in the music film documentary, events & record label project King Of the Beats including filming and behind the scene preparations. Also has been involved with providing awareness projects, campaigns & information for 20 years with the Awareness brand Plus Value Awareness along with Differences Originals. Also are involved with salsa classes and events including participating at a major salsa dancing conventions at Birmingham NEC